Church in the United States car often (Note: car wash chain beauty brand) washing the different stores and found an interesting phenomenon, that is, workers in the U.S. car washing Church have shown considerable enthusiasm, sophistication and maturity, while the corresponding gate store managers are generally young, naive, lack of business skills. When each car wash workers are enthusiastic and talk to you, and your car body interaction dirt about the problem, showing the car of your great love, the store manager will usually hide the table , the self-serving to do their own thing.
A recent car wash, a commercial plaza in the underground parking lot, the car wash shop is the first time I went, had just pulled up good, young store manager immediately came over to recommend to you triple car wax, and they also continue to encourage you to Cariga money, I said no, and just did wax only a month, as long as washing a car on the line. Results mall circle back pocket, checkout time was told car wash costs 30 yuan, then the gas ah, usually in the car wash the other stores as long as 15 yuan, a result, he said a lot of reasons, what other stores are quick shop, car wash not careful, more careful look at car wash here, and so on. In fact, no reason at this time is not important, important is that you should tell me before I wash the price. Besides, I'm not always come to your store car wash, do not know how you like the quality of car wash you up on a recommendation to me waxing, ah, ah recharge and told me how to accept it? Should also give me at least do a high quality car wash service, then talk about top-up things. The young store manager is a lack of communication skills, know blindly act recklessly.
Think back, in fact, this phenomenon is still very common. His former company is also the case, including my own current situation is and not the young store manager about the same? I used to be engaged in building construction industry, the company many young people, including myself, the company will soon enter into the construction management positions, to the construction site management team and workers. But with just gate out, the lack of life experience and management capacity of accumulation, often a "scholar command soldiers" confusion. Many enterprises have such problems, because too much emphasis on highly educated high dogmatic diploma, while ignoring the actual ability of the inspection, resulting mainly from the young students of middle managers is relatively low capacity, long-term operations in the first line service directly to customers, workers or technicians are experienced, but no one to turn promotion.
Lack of middle management capacity of the enterprises, is highly injurious. For enterprises, top, middle and bottom three levels of staff should have considerable ability, from the perspective of a reasonable capacity of the organization system should be the barrel type, from top to bottom should be as thick, but lack the organizational capacity of middle managers is will become a wasp waist type, thin down the middle of thick sound, this organizational system is clearly unstable, and will affect the core capacity-building and strengthened. Enterprise's core competence is the internal array of resources, knowledge and talent of the combination, it Bu belong to a separate department or a particular level, it is belong to the whole enterprise has. Core capabilities from strategic management, organizational management, corporate culture, marketing, management, composition, organization of high, middle, bottom three must go hand in hand together constitute the company's core competencies. Lack of middle management's ability to cause a lot of harm:
Smooth implementation of strategic management will not. When corporate executives to develop the right strategic plan, the implementation of middle managers is very important key. Then there is no perfect strategy for the middle of the connecting link, not the middle of a perfect execution, the result must be twisted and deformed.
Organization and management will be inefficient and chaos. Middle management is the management system most, if management is bound to result in low quality or unsatisfactory coordination between various departments is not enough, organizations and low efficiency and so on.
Corporate culture will spread confusion. Culture as a core competitiveness of enterprises or an important part of the core capabilities, and now more and more importance in enterprises. But the company's vision, mission and core values of all the members of the organization is required to maintain and strengthen the middle management, if not incompetent, it will result in lower levels, the lack of identification with more on the business, reducing the company's satisfaction.
Marketing management will be ineffective. Marketing management needs of senior management staff through the bottom line collection of market information to formulate appropriate strategies and then implement them through the line marketing staff and the timely correction. But if the middle management of an enterprise can not have a correct understanding of the market, unable to collect market information and assessment of scientific judgments that will inevitably lead to an inability to develop effective marketing management strategy.
A bottom-up business training mechanism must be established only after the full exercise and hone the talent market to further promotion to higher jobs. Only first degree and diploma blindly book worship and dogmatism, can only be a great weakening of the competitiveness of the enterprises themselves. More lack of experience and competence of staff in middle management, organizational system will eventually tear, widening the distance between the top and bottom, resulting in corporate collapse and hypotonia.
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